Cost vs Braintrust: an honest comparison
TL;DR
- Braintrust is best if your problem is output quality: building eval suites, scoring experiments, and iterating on prompts in a playground with your team.
- Cost is best if your problem is the bill: which route is burning the money, and whether a cheaper model would hold up on that route.
- Braintrust bills on processed data and scores, so the cost of watching your system scales with how much you watch it. Cost bills on a band of your model spend.
- They overlap on the idea of scoring model output. They differ on what the score is for: Braintrust uses it to improve quality, Cost uses it to gate a downgrade.
At a glance: features, pricing, and deployment
How Cost and Braintrust line up across the dimensions that decide a purchase. Sourced figures link out; anything we could not verify cleanly is flagged.
| Cost | Braintrust | |
|---|---|---|
| Primary job | Attribute every euro of LLM spend to a route or feature, then prove the cheaper fix is safe | Evals, tracing and a prompt playground for teams shipping AI productsbraintrust.dev |
| Architecture | An SDK that wraps your existing Anthropic, OpenAI or Gemini client, out of band | An SDK that sends traces to Braintrust, plus a CLIbraintrust.dev |
| Free tier | Free under EUR 2,000 a month of model spend, no card | Starter: $0 a month, $10 model credits, 1 GB processed data, 10k scores, 14 day retentionbraintrust.dev |
| Paid entry price | EUR 299 a month from EUR 2,000 of monthly model spend, a fixed band set at signup | Pro: $249 a month, $100 credits, 5 GB processed data, 50k scores, 30 day retentionbraintrust.dev |
| What the meter counts | Your model spend band. Watching more routes does not cost more | Processed data at $4/GB on Starter and $3/GB on Pro, plus scores at $2.50 and $1.50 per 1kbraintrust.dev |
| Retention | Spend history is kept for the life of the account | 14 days on Starter, 30 days on Pro, then $0.50/GB a month. Custom on Enterprisebraintrust.dev |
| Keep data in your own cloud | The SDK runs in your infrastructure and bodies stay in your network by default. The dashboard is hosted | Yes, as self-hosting or bring your own cloud on AWS, GCP and Azure. Logs, traces and datasets stay in your data planebraintrust.dev |
| Price of keeping data in your own cloud | Included. It is how the SDK works | Enterprise plan onlybraintrust.dev |
| Verify a model swap before shipping | Yes. Shadow runs the cheaper model on real traffic, an independent judge scores the answers, and the swap is recommended only when it matches | Experiments compare model output across runs, which is the manual version of the same question. There is no automated downgrade gateNeeds verification |
| Cost attribution by route or feature | Yes, in euro, mapped to the route, feature or agent that spent it | Traces carry token counts. Whether spend rolls up per route the way a finance reader needs is not something we could confirm from the public docsNeeds verification |
| Who it is bought by | The person defending a line item: an engineering lead or a founder watching a bill grow | The team shipping the AI feature, measured on output quality |
| Seats | No seat charge | Unlimited users on every tierbraintrust.dev |
Where Braintrust is stronger
Braintrust is a far more complete answer to the quality question, and quality is the question most teams have first. If you need to build an eval suite, run experiments across prompt versions, score outputs with graders you write yourself, and let a non-engineer iterate in a playground, Braintrust does all of that properly and Cost does none of it.
Its deployment story is also stronger than ours for a regulated buyer. Self-hosting and bring your own cloud are both supported on AWS, GCP and Azure, with experiment records, logs, traces and datasets staying in your own data plane while Braintrust keeps only project names, settings, hashed keys and auth. If your security review requires that shape, Braintrust has it documented and we do not offer an equivalent.
Unlimited users on every tier is a real advantage for a team that wants everyone looking at the same evals. And the free Starter tier is genuinely usable for a small project rather than a demo.
Where Cost is stronger
The meters point in opposite directions. Braintrust charges for processed data and for scores, so the more of your system you watch, the more you pay to watch it. That is the right shape for an eval platform you point at the routes that matter, and the wrong shape for spend visibility, which is only useful when it covers everything. Cost charges against a band of your model spend, so turning it on for one more route costs nothing.
Cost answers a question Braintrust does not ask. Not whether this output is good, but which route is burning the money and whether the cheaper model would have been fine. The verification step is the product: the cheaper model runs against real traffic, an independent judge scores the answers across five dimensions, and the recommendation only appears when it matches. You apply the change yourself.
Fourteen day retention on the free tier and thirty on Pro is short for cost work. A spend argument is usually about a trend over months, and the question that starts it is almost always about last quarter.
Braintrust vs Cost: which should you choose?
If you are an engineering lead whose AI feature is shipping but whose bill has doubled since March, Cost is the one that answers your question. You need the spend split by route, and you need evidence that moving the expensive route down a tier will not break it. That is the entire product.
If you are a team arguing about whether the new prompt is better than the old one, Braintrust is the right tool and nothing in Cost will help you. Buy the eval platform.
If you are both, which is common, the honest answer is that they are complementary rather than competing, and the order matters. Measure the spend first, because it tells you which route is worth the eval effort. There is no point building a careful eval suite for a route that costs eleven euro a month.
If your security review requires that no prompt or response body leaves your infrastructure, both can satisfy it, but by different routes. Braintrust wants an Enterprise contract and a deployment you run. Cost keeps bodies in your network by default on every tier, because the SDK only sends cost metadata unless you opt a route in.
Try it on your own bill
Stop guessing. Attribute your own spend.
Cost wraps your Anthropic, OpenAI, and Gemini clients in one line and attributes every euro to a route. Free under €2,000 a month of model spend. No card needed.
Can you use Cost and Braintrust together?
Yes, and the combination is coherent. Braintrust scores whether the output is right. Cost tells you what the output costs and whether a cheaper model produces an answer that still passes. They both wrap the same client calls and neither sits in the request path, so running both is an engineering decision rather than an architectural one.
The sequence we would suggest is Cost first for a fortnight, because it is cheap to turn on and it tells you which three routes actually matter. Then put the eval effort into those three.
What's changed with Braintrust recently
A dated log of notable Braintrust changes. We refresh this as their public pages move.
Pricing read from Braintrust's own page: Starter free with 1 GB processed data and 10k scores at 14 day retention, Pro at $249 a month with 5 GB and 50k scores at 30 day retention, Enterprise custom. source
Self-hosting and bring your own cloud confirmed as Enterprise-only, with Terraform support for AWS, GCP and Azure. source
Frequently asked questions
Is Braintrust a cost tool?
Not primarily. It is an evals, tracing and playground platform, and its meter counts processed data and scores rather than your model spend. It will show you token counts on traces. It is not built to put a euro figure against a route for someone who has to defend a budget.
Can Braintrust tell me whether a cheaper model is safe to switch to?
It can help you run that comparison by hand through experiments, which is a real and useful capability. What it does not do is gate the switch automatically on a pass rate against your live traffic, which is the specific thing Cost is built to do.
Which is cheaper?
They are not comparable on price because the meters differ. Braintrust charges for the data you process and the scores you run, so its cost grows with your observability coverage. Cost charges a band based on your model spend, so coverage is free once you are on a band.
Do I have to choose?
No. They answer different questions and neither sits in your request path. If you are starting from scratch, measuring spend first is cheaper and it tells you which routes deserve a proper eval suite.
Other comparisons
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